Meaning & Story
A Japanese given name meaning "second son" or composed of the characters for next and son — Jiro is associated in Western culture primarily with the acclaimed documentary Jiro Dreams of Sushi, about the world's greatest sushi master.
Jiro carries extraordinary focus in its four letters. The documentary Jiro Dreams of Sushi — about Jiro Ono, who devoted his entire life to perfecting a single craft at his ten-seat Tokyo restaurant — made the name synonymous with mastery through obsession. On a pet with a particular intensity about the things they care about — food, toys, their favorite spot on the couch — Jiro acknowledges that dedication with respect. Some animals have a calling. Jiro takes his seriously.