Analysis·9 min
The Spanglish Name: Children Who Live in Two Languages Before They Can Speak
Before he said his first word, his name was already fluent in two languages. The intimate story of bridge names in bilingual households.
By Ivy Hung
Baby Analysis Articles
Browse our analysis articles on baby names.
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More Analysis Articles
Analysis·10 min
Baby Name Market Segmentation: The 6 Parent Personas Hiding in SSA Data
Every baby name is a vote. Here are the 6 voting blocs hiding in 140 years of SSA data — a marketer's segmentation of how American parents actually name.
By Ivy Hung
Analysis·10 min
Naming in the Age of Algorithms: How Apps and Data Shape What We Call Our Kids
I built a baby name database, and in doing so I became part of the system that shapes what names parents encounter when they search. The algorithm decides what surfaces first; what surfaces first gets considered.
By Jack Lin
Analysis·10 min
The Frida Premium: Why Culturally Rooted Names Are Outperforming Anglicized Versions Among Gen Z Latino Parents
Millennials named her Sophia. Gen Z is naming her Sofía — and Frida, and Xiomara. The cultural confidence shift behind the numbers.
By Ivy Hung
Analysis·9 min
The Vowel Boom: Why Aiden, Liam, and Ava Defined the 2010s
Look at the top 10 baby names from 2015 and count the vowels. Emma, Olivia, Sophia, Ava, Noah, Liam, Ethan, Lucas — there is something structurally different about 2010s name aesthetics compared to the Brittany/Tyler/Cody era before it.
By NamesPop Editorial Team
Analysis·10 min
The Immigration Lag: How 10 Years of Border Policy Shows Up in Baby Name Data
The names changed before the laws did. Cross-referencing SSA data with immigration statistics uncovers a 3-5 year signal that policy analysts consistently miss.
By Ivy Hung
Analysis·10 min
Unique at a Cost: What Research Says About Unusual Name Outcomes
Studies linking unusual names to negative outcomes get shared widely. The follow-up research that complicates those findings gets almost no attention. Parents weighing whether to give their child an unusual name deserve the full picture: what the research actually shows, what it does not show, and why context matters far more than unusualness itself.
By NamesPop Editorial Team
Analysis·9 min
Nova, Ember, Echo: When SaaS Product Names Quietly Become Baby Names
Nova was a Zendesk competitor in 2018. Now it's a top-40 baby name. The aesthetic overlap between SaaS branding and nursery culture is not a coincidence.
By Ivy Hung
Analysis·10 min
The Silent Middle Name: How Chinese and Korean Families Hide Heritage in Plain Sight
White America is killing the middle name. Asian America is using it as a time capsule. The story of how heritage gets hidden in plain sight on a birth certificate.
By Ivy Hung
Analysis·9 min
Sibling Name Harmony: The Unspoken Rules That Actually Work
You would not name siblings Grayson and Moonbeam — most people understand that instinctively. But the unspoken rules of sibling naming run much deeper than avoiding obvious clashes, and understanding them explains why some sibling sets feel intuitively right while others feel slightly off.
By NamesPop Editorial Team
Analysis·9 min
The Border Name: How Arizona, New Mexico and South Texas Baby Names Diverge from the Rest of America
Cross the Rio Grande and the #1 name flips overnight. SSA state-level data reveals naming patterns in the Southwest that national charts completely miss.
By Ivy Hung
Analysis·10 min
The Quiet Religious Revival Inside Baby Name Data
America is less religiously affiliated than at any point in modern history. Yet Noah has led the boys' name charts for much of this decade, and Elijah, Levi, Gabriel, and Isaiah are all top 20. This apparent contradiction is real, and it is interesting.
By NamesPop Editorial Team